Innovation White Paper 03 - Understanding Strategic Innovation.A

Understanding Strategic Innovation

The quest to seek out new opportunities and drivers for growth has finally positioned strategic innovation at the top of the agenda. In the fiercely competitive, globalized and fast paced marketplace we now operate in, it has become increasingly difficult to stay ahead, as the traditional methods of business one-upmanship are no longer efficient enough to cope with the increasing rate of change. It’s fair to say that most organisations were probably innovative but not in terms of strategic innovation []

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